20 Challenges. One Destination. Are You Ready?

KUALA LUMPUR, 13 October 2026 – Get ready to move, compete and challenge yourself as VS CHALLENGE, an action-packed entertainment concept from Japan produced by Bandai Namco Experience Inc., makes its highly anticipated Malaysia debut at AEON MALL KL Midtown on 5 November 2026.

Designed for teenagers, young adults, friends and groups looking for a more active and engaging way to have fun, VS CHALLENGE features 20 exciting activities that combine interactive gameplay, physical movement, skill-based challenges and friendly competition.

Visitors can put their speed, agility and skills to the test across a variety of action-packed challenges. Dodge an oncoming stampede in Beastampede, test your moves in VS PARKOUR, take on VS KUNG FU, or go head-to-head with friends in UP&DOWN and JUMP×JUMP. With every activity offering a different challenge, VS CHALLENGE turns every game into an exciting opportunity to move, compete and have fun together.

From Japan to Malaysia: The First VS CHALLENGE

Originating from Japan, VS CHALLENGE is now making its debut in Malaysia. The opening at AEON MALL KL Midtown marks the first VS CHALLENGE location in Malaysia and the concept’s second overseas location after Indonesia.

Produced by Bandai Namco Experience Inc., VS CHALLENGE draws on the company’s expertise in facility development, operations and activity development to create an entertainment environment centred on participation. Instead of simply watching from the sidelines, visitors become part of the action as they move, react, compete and take on each challenge together.

20 Challenges. One Destination. Are You Ready?

VS CHALLENGE will feature 20 activities designed to offer a mix of digital and physical play. The varied line-up gives visitors different ways to test their speed, reflexes, coordination and skills while enjoying friendly competition with family and friends.

Among the featured experiences is Beastampede, where players move left and right to avoid a fast-approaching herd of wild animals. Digital activities such as VS PARKOUR and VS KUNG FU add technology-driven challenges, while physical and analogue activities including UP&DOWN and JUMP×JUMP bring even more variety to the experience.

Selected VS CHALLENGE activities and venue visuals (images for reference)

Japan’s Action-Packed Challenge Experience Arrives in Kuala Lumpur

Bringing a fresh entertainment experience from Japan to the heart of Kuala Lumpur, VS CHALLENGE is set to offer visitors a more active, social and engaging way to have fun together. Whether competing with friends, taking on a personal challenge or discovering something new, Malaysia’s first VS CHALLENGE is designed to turn every visit into an action-filled experience worth sharing.

Store Information

Store Name : VS CHALLENGE KL Midtown

Mall, AEON Mall KL Midtown, 7, Jalan Dutamas 2, 50480 Kuala Lumpur, Malaysia

Opening Date : 5 November 2026

Operator : AEON Fantasy Malaysia

Number of Activities : 20

(Images are for reference. Activities, equipment and content may be changed without prior notice.) 

This press release has also been published on VRITIMES