Coles is giving 10 customers the chance to win an all-new, all-electric Mazda CX-6e and a year’s worth of groceries, with the launch of its new Shop, Scan, Win promotion today.

In a first for Coles, each winner receiving an all-electric vehicle, worth over $57,000, as well as a year’s worth of groceries, valued at $15,000 at a time when many Australians continue to keep a close eye on their budgets

From Wednesday 7 October to Tuesday 3 November, customers who spend $20 or more in one transaction at a Coles supermarket and scan their registered Flybuys will receive an entry into the prize draw.

The promotion comes as recent Coles research finds almost two-thirds (64%) of households are concerned about their ability to meet their financial needs, with groceries and fuel among the pressures weighing on household budgets[1].

Coles Chief Customer Experience Officer Michael Courtney said Shop, Scan, Win was designed to give customers the chance to win a prize that was both exciting and relevant to the needs of Aussie households.

“We know the weekly grocery shop and filling up the car are two necessary expenses for Australian households, so we wanted to offer something that could make a meaningful difference to the winners,” Michael said.

“For 10 customers, that means the chance to win an all-new, all-electric Mazda CX-6e and a year’s worth of groceries, with each winner taking home a prize worth more than $70,000.

“We know Australians are keeping a close eye on household expenses, so the combination of an all-electric Mazda also means petrol won’t be part of running that vehicle, while the year’s worth of groceries is something we know will be valuable to any household.

“Entering is simple. Spend $20 or more in one transaction in-store, scan your registered Flybuys and you’ll go into the draw.”

Each winner will receive an all-new, all-electric Mazda CX-6e in Soul Red Crystal Metallic with a Jet Black Mica roof.

Customers can also boost their chances with a bonus entry when they spend $20 or more in one transaction, purchase a participating product from one of 13 brands, including Swisse, Dynamo, Schwarzkopf, Earthwise, and Sard and scan their registered Flybuys.

The Mazda CX-6e prize is provided drive-away, including 12 months registration, 12 months compulsory third party insurance, stamp duty, applicable statutory charges, dealer delivery and administration charges.

The Shop, Scan, Win promotion is available in-store only at Coles supermarkets nationally from Wednesday 7 October to Tuesday 3 November 2026.

This press release has also been published on VRITIMES